Our top posts for 2016
By Emma Clark Gratton
Can you believe it is nearly the end of 2016? Gah! I feel like I only just recovered from last Christmas. We are getting ready to take a well-deserved blog break over the holidays, so have prepared a round up of our top posts over the last year for your reading pleasure! Bookmark this post to read later on the beach, in a hammock, or on the couch over a glass of eggnog and the shortbread biscuits meant for Santa.
Small town creative: how to live, work and create in a regional area
By Jasmine Mansbridge
I am writing this blog post while also preparing for a trip from my hometown in Hamilton, Victoria, to Sydney. So it really is a good time for me to think about what is means to be a creative person living outside of the city and how I have gone about finding and generating creative work opportunities.
How to succeed as a multi-passionate creative
By Bec Mackey
Do you find yourself pulled in different directions by your work and your creative projects? Are you easily distracted by a new idea or flash of inspiration, only to abandon it again shortly afterwards? Or maybe you’re trying to juggle working and paying the bills with a creative side project, and finding it hard to manage both at the same time. You may beat yourself up for being fickle, unable to commit, or to make a clear decision. But despite what we’re told by society, not everyone is built to have just one linear career path, and being easily distracted isn’t necessarily a bad sign. If any of the above resonates with you, it may just be that you are multi-passionate.
Branding basics: Define your brand
What is a brand? A brand is more than just a logo. A brand is who you are.
There are five fundamentals that form a brand. One cannot exist without the other, and for a brand to be successful, the fundamentals must work together to communicate everything you think, say and do.
Project planning 101
By Jes Egan
Being organised is a skill. It’s something that you can learn and refine but it doesn’t always come naturally. I have always been an organiser since a very young age. Today in my day job, that is exactly what I do. I plan and manage projects from start to finish and all that stuff in between. You may be lucky enough to have a specialist around you who will do this, or like many small creative businesses have to become a bit of a jack of all trades and apply this skill to what you are doing. Here are a few of my tips to help plan away.
How to quit your day job
By Emma Clark Gratton
You’ve been working on a creative side gig alongside your main job for a while now. You’ve got a few regular clients, are making money and are in demand. Most of all, it’s so fun and rewarding that you spend all your lunch breaks and evenings working on your ‘hobby’. If this sounds like you, it might be time to take a leap and pursue your creative project full time.
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Creative blues: five common fears and how to beat them
By Emma Clark Gratton
Working for yourself or passionately following a creative project requires a level of mental toughness and self-confidence that is hard to maintain. Dealing with rejection, financial challenges, working long hours with just yourself as taskmaster… all these things can build up until you are having an existential crisis before your morning coffee.